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Michael is a marketing guru who is the leading expert in selling to people from diverse cultures. He was a Marketing Director for the State of California, a professor of marketing at universities and a producer for the ABC Television Network.
Michael has authored several books for the Real Estate professional and has developed numerous seminars including:
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OPENING DOORS: Selling To Multicultural Real Estate Clients -
Today, 60% of all homebuyers are minorities. Over a million new immigrants are coming into the United States every year and over seventy million multicultural Americans are already here.
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111 WAYS TO JUSTIFY YOUR COMMISSION: Value Adding Strategies For Real Estate Agents & Brokers -
Today, more people than ever before are questioning the value of real estate services and asking agents to reduce their commissions.
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BLACK BELT NEGOTIATING: Become A Master Negotiator Using Powerful Lessons From The Martial Arts -
Compared to the rest of the world, we Americans tend to be relative weak negotiators.
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Michael has spoken around the world on the subject of selling
to multicultural customers for over 14 years. He has been an
award-winning salesperson as well as sales manager of both
large franchised companies and small independent firms.
Michael is the first Asian American to earn the Certified Speaking Professional (CSP) designation in the history of the National Speakers Association. In the past 15 years some of his 1,000 clients include: General Motors; the National Association of Realtors®; Alticor, Inc.; the National Association of Music Merchants; and hundreds of others. 
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